INDIANAPOLIS – (June 18, 2012) Keep Indianapolis Beautiful, Inc. (KIB) announced today that they will begin an online campaign to remind Indy residents of the need to water trees in the extreme weather. By implementing weekly watering reminders and encouraging donations to a watering fund, KIB hopes to ensure the life of Indianapolis trees.
Beginning June 19, visitors to the KIB homepage will see weekly reminders and tips for watering. Through a color coated notification system visitors will be able to know immediately the conditions for watering, and ways to ensure trees that have been planted in the last five years are cared for properly.
“By implementing this system we are hoping folks can see how easy it is to maintain their trees—it only takes 3 five gallon buckets of water at least once a week—and how important,” said Andrew Hart, director of Urban Forestry with Keep Indianapolis Beautiful. “We know that the next few weeks and potentially month is going to be crucial for the life of many of Indy’s trees; particularly those that have been planted within the last 3 to 5 years. Ensuring these trees are watered properly will help them live long lives, and help us in the process by growing to create shade along our streets and clean our air and water.
In addition to the weekly website reminders KIB will also push notifications through Facebook and Twitter, encouraging residents to Tweet @kibiorg with the hashtag #thirstytrees or send a message on Facebook about watering efforts. Donations are also being accepted through the KIB Watering Pledge; with a donation of $10 KIB will be able to provide 30 gallons of water for Indianapolis trees, KIB will also send you your own water bottle to celebrate your efforts; visit www.kibi.org/water to learn more.
About Keep Indianapolis Beautiful, Inc. (KIB)
Keep Indianapolis Beautiful, Inc. is a private, nonprofit organization uniting people to build community and transform public spaces through aesthetic and environmental improvement. In 2011, KIB worked with more than 46,000 volunteers on over 600 community projects throughout the city. To learn more, visit www.kibi.org, or follow us on Twitter @kibiorg and like us on Facebook @kibiorg.